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1. Marketing deportivo / Bernard J. Mullin, Stephen Hardy y William A. Sutton ; revisado y adaptado por Andreu Camps Povill.

by Mullin, Bernard J; Hardy, Stephen; Sutton, William A; Camps Povill, Andreu.

Edition: 2ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Badalona, España : Paidotribo, c.2007Availability: No items available In transit (1).

2. Secretaria Ejecutiva = Assistant Executive / coordinador Fernando, Canda Moreno.

by Canda Moreno, Fernando.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : Cultural, 1998Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [651] (3).

3. Marketing 3.0 / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip; Kartajaya, Hermawan; Setiawan, Iwan.

Edition: 2ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bogotá, Colombia : Ediciones de la U., 2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KOT] (2).

4. Marketing / Philip, Kotler ; Gary, Armstrong ; traducción Leticia Esther, Pineda Ayala .

by Kotler, Philip; Armstrong, Gary; Pineda Ayala, Leticia Esther.

Edition: 14ª ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Pearson Educación, c2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KOT] (5).
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5. Marketing social : Teoría y práctica / Luis Alfonso, Pérez Romero; revisión técnica César J., Sepúlveda Martínez; editor Quintanar Duarte, Enrique.

by Pérez Romero, Luis Alfonso; Sepúlveda Martínez, César J; Cervantes Aldana, Javier; Quintanar Duarte, Enrique.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México: Pearsón Educación, c2004Availability: No items available Checked out (1).

6. Fundamentos de Marketing / autor Gary, Armstrong; traducción Mónica Gabriela, Martínez Gay; revisión técnica Roberto Garza, Castillón Cantú; editor Pablo Miguel, Guerrero Rosas.

by Kotler, Philip; Armstrong, Gary; Martínez Gay, Mónica Gabriela; Castillón Cantú, Roberto Garza; Guerrero Rosas, Pablo Miguel.

Edition: 8°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Naucalpan de Juárez, Estado de México : Pearson Educación, c2008Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KOT] (1).

7. Marketing de servicios : Conceptos, estrategias y casos / Hoffman, K. Douglas; Bateson John E. G.; Traducción Meza Staines, Guadalupe; Revisión Técnica Ramos, María de los Ángeles.

by K. Douglas, Hoffman; Bateson, John E; Meza Staines, Guadalupe; Ramos, María de los Ángeles.

Edition: 14. ed. Material type: book Book; Format: print ; Literary form: not fiction Publisher: México D.F. : Cengage Learning Editores, c2011Availability: No items available Checked out (1).

8. Marketing Internacional

by Acerenza, Miguel Ángel.

Edition: 2°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas S.A., c2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [382 ACE] (1).

9. Marketing Hotelero

by Acerenza, Miguel Ángel.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Trillas S.A., c2004Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [647.94 ACE] (1).

10. El final del Marketing que conocemos / traducción Isabel, Ferrer ; coordinación editorial Débora, Feely ; diseño de tapa Sergio, Manela y Asociados.

by Zyman, Sergio; Ferrer, Isabel; Feely, Débora; Manela, Sergio, y Asociados.

Edition: 2ᵃed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Buenos Aires : Granica S.A., c2011Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.8 ZYM] (1).

11. Marketing estratégico / Nigel F. Piercy.

by Cravens, David W; Piercy, Nigel F.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : McGrawHill, c2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [ 655 MAR] (1).

12. Dirección de Marketing / Gestión estratégica y operativa del mercado Carlo ,Gallucci. Carlos ,Sicurello.

by Lambin, Jean-Jacques; Gallucci, Carlo; Sicurello, Calos.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México D.F. Mc Graw Hill, 2007Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 DIR] (1).

13. Marketing contemporáneo Guadalupe Meza Staines, Martha Elsa Mauri Hernández, Magda Elizabeth Treviño Rosales traducción.

by Kurtz, David L.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : CENGAGE Learning, 2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 KUR] (1).

14. Marketing Enfoque América Latina / José Luís Robles Ramírez, José I. Rojas Méndez, Revisión Técnica.

by Arellano Cueva, Rolando.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Mc Graw Hillc, c2010Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 ARE] (1).

15. Dirección de marketing / Fundamentos y Aplicaciones

by Rivera Camino, Jaime; López-Rua, Mencía de Garillán.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Esic Editorial c2012Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 DIR] (1).

16. Marketing Turístico / Mármol Sinclair, Patricia ; gerente editorial María José, López Raso ; editora de adquisiciones Carmen, Lara Carmona.

by Ojeda García, Carmen Delia; Mármol Sinclair, Patricia; López Raso, María José; Lara Carmona, Carmen.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Madrid : Paraninfo, S.A. , c2012Availability: No items available Checked out (1).

17. Marketing de servicios : Personal, tecnología y estrategia / Jochen, Wirtz ; traducción Leticia Esther, Pineda Ayala ; revisión técnica Julieta, Mercado González ; Irma, López Espinoza.

by Lovelock, Christopher; Wirtz, Jochen; Pineda Ayala, Leticia Esther; Mercado González, Julieta; López Espinoza, Irma.

Edition: 6°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México : Pearson Educación, c2009Availability: No items available Checked out (1).

18. Marketing Internacional / Ilkka A., Ronkainen ; traducción Manuel, Ortiz Staines ; revisión técnica Roberto, Garza Castillón ... [et al.] .

by Czinkota, Michael R; Ronkainen, Ilkka A; Ortiz Staines, Manuel; Garza Castillón, Roberto.

Edition: 7°ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : International Thomson, 2005Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [658.848 CZI] (1).

19. Estrategia de Marketing / Michael D. Hartline , Verania de Parres, traducción. Carlos Mondragón Liévana, Revisión Técnica.

by Ferrell, O. C; Hartline, Michael D.

Edition: 3 ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: México, D.F. : Cengage Learning, 2006Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 EST] (1).
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20. Manual de Marketing Directo /

by Ríos, Juan Manuel.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bogotá D.C. : Intermedio, c2002Availability: Items available for loan: BIBLIOTECA GENERAL ULEAM EXTENSION BAHIA [655 RIO] (1).

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