Manual de procesos para mejorar las ventas en Electrobriones S.A en la Ciudad de Manta 2022.

Abstract

The objective of this investigation is to determine the minimum conditions in the sales department of the company Electrobriones S.A., to develop a process manual, which contributes to improving sales and is justified in the search for pertinent information for the development of a manual of processes. Study that was supported by a mixed, qualitative and quantitative investigation applied with different types of investigation, a survey structure was applied through a Drive format where 14 elements intervened and an interview addressed to the head of the sales department of Electrobriones S.A. A frequency scale was applied and the data was processed through the respective tabulation, which revealed that in its entirety with 100% the users of the sales department do not know or apply the process manual to improve sales strategies, where currently they carry out their occupations empirically, through a manual of functions. Similarly, through a proposal it was proposed to develop a process manual, with the purpose of carrying out an exhaustive investigation on the activities and tasks necessary for the effective operation of the sales department. Indeed, developing a process manual for Electrobriones S.A will allow clear and efficient guidelines to be established in carrying out operations, which contributes to optimizing times, reducing errors and improving the quality of the results obtained.