Proyecto de emprendimiento para la creación de una plataforma virtual que brinde servicios especializados al desarrollo y fortalecimiento de la imagen corporativa de las pymes.

Abstract

This degree project shows an idea of ​​entrepreneurship for the province of Manabí, which was created with the objective of developing SMEs, creating sources of employment and improve economic income for the province. The idea is to develop a project to help strengthen and develop the image of the SMEs, a business proposal that is based on developing a virtual platform that in the Nowadays it has gained a lot of strength in the market and provides the opportunity to entrepreneurs to have a specialized development service for a corporate image, focused on improving the internal and external communication of SMEs that will help achieve the objectives set by companies. To comply with the proposed quality standards we will have a qualified group of work that will have a manager who will be responsible for ensuring that human talent converges between yes to have the desired success, we will also have an advisor who will be in charge of providing the attention required by the client, a marketing engineer to determine the needs and market desires and develop strategies to attract new clients, those in charge Developing the service as such will be in charge of graphic designers and community members. manager of the company, there will also be an authorized public accountant to take care of the company's financial statements and taxation.