Creación de la ruta gastronómica del rompope para el desarrollo del turismo gastronómico del cantón Rocafuerte.

Abstract

In recent times, tourism has become attractive and enriching for those who seek to escape from routine and take advantage of the opportunity to visit new places. Namely, the Rocafuerte canton, located in the province of Manabí, is known as the point of the bell towers, where its greatest attraction is the famous typical sweets that captivate the palate of those who delight in them. This study aimed to design a gastronomic route in the Rocafuerte canton, province of Manabí, in order to promote tourism and economic development, both nationally and internationally, and to promote knowledge and appreciation of the cultural and culinary wealth of the canton. The main findings determined that the Rocafuerte canton stands out for its social, cultural, environmental and economic wealth, with rompope being a symbol of its culinary identity. Georeferencing allowed the identification of key production and sales points, preserving its artisanal tradition. The designed gastronomic route integrates these points, highlighting the history and process of rompope, and is complemented by a structured guide that facilitates access to this tourist experience. It is recommended to promote your cultural identity through campaigns, implement digital signage for points of interest, enrich the route with complementary activities and distribute the guide in multiple formats and languages for greater reach.