Por favor, use este identificador para citar o enlazar este ítem:
https://repositorio.uleam.edu.ec/handle/123456789/5600
Registro completo de metadatos
Campo DC | Valor | Lengua/Idioma |
---|---|---|
dc.contributor.author | Gomes Alarcón, Stefany Noemi | - |
dc.date.accessioned | 2024-09-11T17:20:00Z | - |
dc.date.available | 2024-09-11T17:20:00Z | - |
dc.date.issued | 2024 | - |
dc.identifier.citation | Gomes Alarcón, S. N. (2024). El análisis FODA como Técnica para Mejorar la Toma de Decisiones en la Empresa Pública de Producción y Desarrollo Estratégico EP-ULEAM, Manta 2023. (Estudio de Caso). Universidad Laica Eloy Alfaro de Manabí, Manta, Ecuador. | es |
dc.identifier.uri | https://repositorio.uleam.edu.ec/handle/123456789/5600 | - |
dc.description | Hoy en día las empresas actuales se caracterizan por una creciente globalización y una competencia cada vez más feroz, las organizaciones se enfrentan a desafíos sin precedentes, la supervivencia y el crecimiento sostenible de una empresa dependen en gran medida de su capacidad para adaptarse a los cambios del entorno y tomar decisiones estratégicas basadas en información sólida. | es |
dc.description.abstract | Today's companies are characterized by increasing globalization and Increasingly fierce competition, organizations face unprecedented challenges, the Survival and sustainable growth of a company depend largely on its ability to adapt to changes in the environment and make strategic decisions based on solid information In this context, SWOT analysis emerges as a strategic management tool. fundamental; This technique, coming from the English acronym SWOT (Strengths, Weaknesses, Opportunities, Threats), allows organizations to carry out a comprehensive diagnosis of their current situation, by identifying both its internal strengths and weaknesses as well as opportunities and threats present in its external environment. However, the absence of a SWOT analysis can have negative consequences. significant for a company, in the same way when not having a clear vision of its competitive position, organizations can make wrong decisions, waste growth opportunities and be exposed to unnecessary risks. This can be translated into a loss of competitiveness, a decrease in profitability and ultimately in the loss of market share. In addition to economic aspects, the lack of a SWOT analysis can affect negatively the image and reputation of a company. Stakeholders, such as customers, investors and employees expect organizations to demonstrate a deep understanding of their environment and an ability to adapt to changes. | es |
dc.language.iso | es | es |
dc.relation.ispartofseries | ULEAM-GIG;034 | - |
dc.title | El análisis FODA como Técnica para Mejorar la Toma de Decisiones en la Empresa Pública de Producción y Desarrollo Estratégico EP-ULEAM, Manta 2023. | es |
dc.type | Other | es |
Aparece en las colecciones: | GESTIÓN DE INFORMACIÓN GERENCIAL |
Ficheros en este ítem:
Fichero | Descripción | Tamaño | Formato | |
---|---|---|---|---|
ULEAM-GIG-034.pdf | ESTUDIO DE CASO | 768,96 kB | Adobe PDF | Visualizar/Abrir |
Los ítems de DSpace están protegidos por copyright, con todos los derechos reservados, a menos que se indique lo contrario.