El ingreso económico de las familias de la parroquia Canuto del cantón Chone en el año 2019 y su impacto en consumo de bienes de lujo.

Abstract

The present investigation had as main objective to determine the economic income of the families of the Canuto parish of the Chone canton in the year 2019 and its impact on the consumption of luxury goods, in order to explain the behavior of the consumption of luxury goods in relation to family income. For this purpose, a non-experimental, descriptive, explanatory and bibliographical study was implemented, having as a universe population 1094 families that inhabit the urban sector of the Canuto parish without the low socioeconomic stratum and a representative sample of 285 surveys. Among the main results, it was determined that most of the households in the Canuto parish base their income on public service and that there is a relatively low consumption of luxury goods depending on the destination of household income because the population Most of them receive less than $700, with a basic basket that exceeds this economic threshold, there is no saving capacity to develop this type of consumption. However, it was shown that the luxury item with the highest percentage of consumption is brand clothing, since those who manage to accumulate saved money purchase brand clothing due to its relatively low cost in relation to the consumption of technological goods, cars luxury and/or expensive trips that represent an item of greater economic importance.