Emprendimientos sostenibles en una economía circular en la parroquia “San Isidro”.

Abstract

This study aims to analyze the impact of sustainable entrepreneurship on the development of the circular economy in the parish of San Isidro. It explores how these initiatives can contribute to minimizing waste generation, optimizing the use of natural resources, and promoting responsible practices among entrepreneurs. The research is based on a quantitative approach, using structured surveys administered to local business owners. SPSS software was used to analyze the data, which allowed for the identification of relevant patterns and trends. The findings show that a high percentage of entrepreneurs have basic knowledge of the circular economy and implement practices such as recycling and reusing materials, although with limitations due to a lack of technical training and adequate financing. Despite this, family businesses predominate, suggesting a business model based on trust and shared resources. It is concluded that the implementation of sustainable strategies and the adoption of circular models favor local economic growth, reduce environmental impact, and create job opportunities. These practices need to be strengthened through training, accessible financing, and public policies that promote the circular economy in the region.