Plan estratégico para la promoción de la animación turística en el sector de la playa Murciélago en la ciudad de Manta.

Abstract

Humanity will never have suffered a pandemic like a pandemic, this situation is something that has affected everyone in various ways, so the economy has also been affected in many sectors and tourism is one of them. For this reason, it is difficult to reactivate it and reactivate the entertainment sector in tourism that is currently stopped. The following research project is focused on tourist animation and how this can be reactivated in the city of Manta, investigating more deeply about tourist animation, its typology and characteristics that detect determining factors to somehow contribute to a said reactivation. This will give you a clearer idea about the research to make.